Healthfirst Insurance for New Yorkers
-Worked with Stakeholders and Product to understand the logic & plans (planfinder)
-UX Writing recommendation
-Tradeoffs: New Design/ existing patterns / No. of clicks vs longer copy/ Streamlined UX (callback-Same language)/ Effort & Value / More suitable solutions to Optimal one
-Was present in software development, testing & deployment
-Design Architecture; Review & Validation
-Case Study 1: Simplifying the Complex: A User-Focused Design Solution for Health Plan Selection (request link & password)
-Case Study 2: Harmonizing Design: A Case Study in Maintaining UI Consistency Across Diverse Product Offerings (request link & password)
Mobile View
Content Strategy
The balance of working with no design system and balancing tradeoffs
